MIMA – Print Room

Text Image

Typeface and exhibition design
Middlesbrough, 2017 – ongoing

Our commission to develop a new identity for this contemporary art institution took an unusual form. Kellenberger–White were invited by MIMA (Middlesbrough Institute of Modern Art) simultaneously to create a series of special exhibitions – of the work that we were doing on their identity, even as we worked our ideas through. This will form part of the public consultation process. We welcomed the challenge of creating this new kind of installation out of our own practices and methodologies, seeing an opportunity to open our work – and, indeed, the whole design process – to an audience in a new and creative way.

Project team
Director: Alistair Hudson
Creative direction and design: Kellenberger–White
Senior Curator: Miguel Amado and Elinor Morgan
Assistant Curator: Helen Welford, Giles Maffett and Olivia Heron
Communications Manager: Sally Pearson
Digital development: Twelve
Exhibition photography: Thomas Adank